What do I write about in my emails to readers?
I know what you’re afraid of. You don’t want to sound too salesy or too sleazy or too pushy but that’s what you want the result to be. You want your readers to read a free sample and love it so much they go buy your book or every book in your series.
That’s what I want!
But, I’m also trying to build rapport and connect with the people who read my books. So I write to one person. One specific person, and I do it like I’m writing a letter.