What is the new normal for your business?

The New Normal

What a phrase! It’s pulled out every couple of years to describe a shift in the way we live our lives.

Smartphones were introduced a decade ago.

Now people carry a computer in their pocket that’s stronger than the one Ronald Reagan had when he was leading the Free World.

It’s a new normal.

When Verizon introduced the Smartphone, one of their marketing pulls was unlimited data. I grabbed the phone and ran it as a hotspot for Netflix, for…